Why OTT and Free Streaming Are Taking Over Entertainment

Nowadays, OTT platforms are gaining huge popularity among people.

After COVID-19, home entertainment time grew, leading to higher OTT usage.

OTT refers to services that deliver various types of content through the internet.

Netflix, Watcha, and TVING are well-known examples.

Unlike traditional cable TV, users can choose what they want to watch at any time.

Multiple reasons explain the rapid growth of OTT services.

One reason is that a wide variety of genres are available in one platform.

Films, series, and variety programs can be selected by preference.

In addition, OTT is cheaper than conventional subscription TV.

Watching on Free streaming phones or tablets anytime is a major benefit.

Recently, increasing subscription prices have caused 부담 for many users.

As a result, attention toward free services is increasing.

Advertising-based services provide content at no charge.

Cost-conscious users find this model attractive.

FAST platforms are emerging as a new type of free streaming model.

KT recently introduced “Gi Live,” a FAST service that gained attention.

As the traditional market slows, FAST is becoming a new profit model.

Free streaming’s strongest point is that users don’t need to pay.

It allows access to many contents, increasing selection options.

However, users must watch advertisements, which can be inconvenient.

In addition, the quality can be inferior to premium platforms.

OTT and free platforms are expected to grow further.

Ad-based free models may become even more popular among users.

Cost-free entertainment remains attractive to users.

In conclusion, combining premium OTT quality with free access matters.

If both advantages are used properly, users can gain better experiences.

Upcoming changes in OTT and free streaming are highly anticipated.

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